- Program Details
- Curriculum
- Program Director
A unique, short-term curated program which will benefit professionals seeking career growth, deep knowledge and worthwhile skills in the luxury and wealth management sectors. Embark on an intense academic and experiential learning journey that will immerse you in a day learning journey held across different venues in Bangkok.
This program offers world-class academic content and insights based on an engaging curriculum that will benefit career-switchers and professionals across different premium sectors. The learning journey is highly-experiential and blends industry engagement with relevant luxury experiences and learning moments…one that participants will thoroughly enjoy and find beneficial in supporting their roles in the luxury sectors.
This will also support those seeking to take their businesses and teams to a new level, or looking to take on more senior roles. It is also highly relevant for those looking to move into new jobs in the luxury industry.
Learners will be able to immerse themselves in the world of luxury and our ecosystem, travelling through métiers and each step of the value chain.
From
Where academic knowledge & insights in luxury management integrate with a treasure trove of experiences.
Expert-led sessions on industry-relevant topics and useful knowledge to support skills in relationship building.
Intensive learning and purposeful experiences designed to immerse learners in an impactful & unforgettable journey.
Benefit from our faculty and experts.
Professor SONJA PROKOPEC
Faculty
Professor of Marketing, Associate Dean of Faculty, Former Chair Professor (LVMH Chair)
Prof. Sonja Prokopec is a Professor of Marketing and the Associate Dean of Faculty at ESSEC Business School in Singapore. Her research explores consumer judgment and decision-making. She is also interested in understanding the factors that affect brand perceptions of luxury brands. Prof. Prokopec’s research has been published in the Journal of Consumer Research, Journal of Consumer Psychology, and International Journal of Research in Marketing among others, as well as a variety of media including the Harvard Business Review, Huffington Post, the Business of Fashion and Business Times Singapore.
She was the ESSEC LVMH Chair Professor of Luxury Brand Management for 12 years, from 2010 – 2022. She was named one of the Top 40 under 40 Business School Professors worldwide in 2015 (Poets&Quants ranking). Outside of teaching and research, she actively advises companies from the luxury and automotive industries, as well as start-ups regarding consumer behavior trends, consumer research and marketing, and brand management issues. She is also an advisory council member of Singapore Fashion Council and VOGUE Council.
Junqiu Jiang is a marketing professor at ESSEC Business School. She holds a PhD in Marketing Strategy from Singapore Management University. Junqiu’s research explores the contextual factors that shape marketing decision-making, with current work examining how organizations secure marketing budgets and how corporate political ties influence marketing actions. A multimethod scholar, she draws on both quantitative and qualitative methodologies to produce research that bridges academic theory and managerial practice, with an emphasis on sustainable marketing. Junqiu earned her BA in Fashion Management from the London College of Fashion, University of the Arts London, and her MSc in Strategic Marketing from Imperial College London. Before pursuing her PhD, she worked across diverse industries—including luxury fashion, family business, mining, and finance—across regions such as South Africa, the UK, France, China, and Singapore.
At ESSEC, Junqiu teaches undergraduate, master's, MBA, and executive-level students. Her teaching portfolio and interests span Luxury Retail Management, Luxury Brand Management, Marketing Strategy, Marketing Management, and Marketing Research Methods. Through her teaching, she combines academic rigor with real-world relevance to equip students with the skills to lead in an evolving marketing landscape.
Dennis co-founded Genesis-Global Gems & Jewellery Group, a purveyor of exquisite gems and jewelry in the ultra-luxury market, with business interest in various markets across Asia. Having started the business over 11 years and coupled with over 20 years of experience and expertise, Dennis specializes in the sourcing of rare diamonds and precious gems directly from mines across the world, for purposes ranging from investments to adornment.
Prior to that, Dennis had 16 years of corporate working experience with various multi-national organizations across various industries, such as luxury hotels, luxury retail, FMCG, logistics & distribution, and leisure. His forte lies in the areas of learning and development, and services.
In his free time, Dennis is an avid wine and champagne collector. His real passion lies in rare gems collection.
Program Dates |
+65 9092 5825 |
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OCTOBER RUN |
October 16th - 18th 2025Closing Date Of Registration: 2nd October 2025 |
Program Fees |
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PER PARTICIPANT |
Full Program: SGD 5000 / THB 128,000Prevailing taxes will apply. Installment plans are available. Contact David.lim@essec.edu for more information. |
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AWARD |
All eligible participants of this Program will receive a Certificate of Completion from ESSEC Executive Education. |
